Ferrari unveils its first sport utility vehicle for 2023. The all-new four-door Ferrari Purosangue, which means pure-blood in Italian, is a showstopper for the new year.
The fact that Ferrari, despite its resistance to making an SUV, decided to enter this market space with a bonified slam-dunk. The first Ferrari SUV is proof that this legendary manufacturer can change with the times and offer up something that represents its history and style in an unfamiliar way.
Ferrari designed the 2023 Ferrari Purosangue using its supercar bag of tricks. The result turned out to be a different kind of SUV Ferrari enthusiasts wanted built the Ferrari way. Ferrari says they only build sports cars and that the 2023 Purosangue is first and foremost a Ferrari and by that they mean cars with impressive performance and dynamics that will put a smile on your face, says marketing chief Enrico Galliera.
Understandably, Ferrari stays clear of calling it’s Purosangue an SUV. Instead, Ferrari has coined the Purosangue as a Ferrari Utility Vehicle or FUV. SUV or FUV this vehicle fits the bill for those wanting Ferrari driving excitement in a vehicle that has a hatchback and carries four passengers comfortably.
Engine-wise, Ferrari Purosangue offers a naturally aspirated V-12. Later, a V-8 version and even a V-6 hybrid are said to be available for the SUV. The naturally aspirated 6.5-liter V-12 engine, that wears Ferrari’s signature red painted valve covers, produces 715-hp and 528 pound-feet of torque delivering solid acceleration along with a Ferrari tuned suspension that engineers say will help the Purosangue drive and handle as a Ferrari should. Ferrari claims the Purosangue catapults to 62 mph in just 3.3 seconds on its way to a top speed of 193 mph.
The 2023 Ferrari Purosangue adaptive suspension system uses an electric motor at each corner of the SUV to apply force to the dampers during cornering maneuvers to control body roll. As such, the Purosangue has no need for traditional anti-roll bars, and it can also hunker down during hard driving by reducing its ride height by almost a half inch.
This new ride by Ferrari promises to bring some excitement and competition to a burgeoning market for SUVs with supercar tendencies. The expected starting price for the 2023 Ferrari Purosangue is estimated at $400,000.
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